I’m a brand strategist and designer who believes good branding should feel genuine—like getting to know a new friend. For the past five years, I’ve helped businesses (like Peak Experiences) build identities that actually work—online, on merch, and in the real world.

I started out by majoring in painting and printmaking (VCU ‘18), where I learned how to obsess over details without losing sight of the bigger picture. Now, I apply that same mindset to design: holistically, never losing the forest for the trees.

When I’m not designing, I’m climbing, drawing, or hangin’ with my cats.